Web 2.0 in a nutshell
To create something which is really cutting edge, something which will put us at an advantage over the rest, we will have to look beyond just the latest trends. So what will the corporate website of the future look like?
Corporate websites largely began life as an online version of the company brochure, but things are changing fast. Developments in web technology, browsers, content management systems and computers themselves ensure that the web is a very forward moving medium.
Today we so often talk about web 2.0, but what exactly a web 2.0? Rich Internet Application (RIA)? Service Oriented Architecture (SOA) ? Social Web? Techno Branding/Cyber Branding? Yes all of them.
Rich internet applications bring the experience from the desktop into the browser, whether it's from a graphical point of view or from usability point of view, such as drag and drop, which makes the desktop experience preferable to the web. i-Google, google maps would be a very good example for that. Video Streaming on http://www.youtube.com/ http://www.metacafe.com/ http://www.movieflix.com/ also be a good example of that.
Service-oriented architecture can be defined as a group of services, which communicate with each other. The process of communication involves either simple data passing or it could involve two or more services coordinating some activity. Some means of connecting services to each other is needed.
http://www.geni.com/ is a perfect example of that.
There are different ways in which people want to socialize on the Web today. The typical kind of socializing is typified by "people focus" websites such as Blogspot, Bebo, Facebook, and Myspace. Such sites promote the person as focus of social interaction.
The second kind of socializing is typified by a sort of "hobby focus" websites. For example, if one is interested in photography and wants to share this with like-minded people, then there are photography websites such as Flickr, Kodak Gallery and Photobucket etc.
Corporate websites largely began life as an online version of the company brochure, but things are changing fast. Developments in web technology, browsers, content management systems and computers themselves ensure that the web is a very forward moving medium.
Today we so often talk about web 2.0, but what exactly a web 2.0? Rich Internet Application (RIA)? Service Oriented Architecture (SOA) ? Social Web? Techno Branding/Cyber Branding? Yes all of them.
Rich internet applications bring the experience from the desktop into the browser, whether it's from a graphical point of view or from usability point of view, such as drag and drop, which makes the desktop experience preferable to the web. i-Google, google maps would be a very good example for that. Video Streaming on http://www.youtube.com/ http://www.metacafe.com/ http://www.movieflix.com/ also be a good example of that.
Service-oriented architecture can be defined as a group of services, which communicate with each other. The process of communication involves either simple data passing or it could involve two or more services coordinating some activity. Some means of connecting services to each other is needed.
http://www.geni.com/ is a perfect example of that.
There are different ways in which people want to socialize on the Web today. The typical kind of socializing is typified by "people focus" websites such as Blogspot, Bebo, Facebook, and Myspace. Such sites promote the person as focus of social interaction.
The second kind of socializing is typified by a sort of "hobby focus" websites. For example, if one is interested in photography and wants to share this with like-minded people, then there are photography websites such as Flickr, Kodak Gallery and Photobucket etc.
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