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UX case study developed by me
Problem : Facebook status update is confusing , as user can update status in various way including photo video, How to simplify the interaction?
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Research on Facebook Power users to identify the audience and their core behaviour towards the site
Purpose: To conduct a research through the various online research channels.
Objective: To identify the behaviour pattern.
Agenda: Identifying audience through a demographic and physiographic research.
Deliverable: report
Facebook is the second most popular site in the world according to the three-month Alexa traffic rankings. This site's audience tends to be users who browse from school and home they are also disproportionately women under the age of 45 who have postgraduate educations.
Here I have listed few statistical charts audited by Alexa websites. http://www.alexa.com/siteinfo/facebook.com#
Audience Demographics for Facebook.com
Now if we can closely monitor the statistics produced be the Alexa website we can conclude the power user of face book comes from the School, following by the graduate schools, which mostly fall under 25-34 years of age group, people browsing from the school is over represented in facebook and interesting fact is among this group female audience are significantly large.
Audience breakdown by income, ethnicity, age, education, gender, children and browsing location and their browsing pattern
From the above screen it is observed that the power user of facebook is keener on the community and to show off the personality.
If I may quote John Gray the famous relationship expert from the USA from his book “Men are From Mars, Women are From Venus”, ‘Men Go to Their Caves and Women Talk’ we can surely differentiate women are more expressive than the men who just want to talk even if there is nothing to talk about. Women want to share their problems with their dear ones and seek their support and help. They often talk to the communities relating to their thoughts, ideas simply they love share, express and to show off. They long for appreciation, respect, love and care. So from the above audience demographic report we may choose to conduct interviews with the women from the different categories, and we may have one School Girl, College girl, housewife under 34 years and a working woman (who doesn’t have much time to socialize). We will also have a male graduate student and a passed out intern who can also add certain value to throw some light into it.
Survey
Purpose: The survey asked participants to complete the questionnaire regarding their Facebook sage.
Objective: It will help us to identify the behaviour, interaction and mental models of a participant toward the status update feature.
Agenda: Identifying interaction nature of an user
Deliverable: Survey report
Participant: - 1
Q1. On average, how long do you spend on Face book per week?
ANS.
| | 1 - (just under) 2 hours |
| | 1 - (just under) 2 hours |
| | 2 - (just under) 3 hours |
| | 3 - (just under) 4 hours |
| | 4 hours or more |
Q2. How important do you feel the ‘facebook Status Update Feature’
ANS.
| | Not Important |
| | Important |
| | Very Important |
Q3. How important do you feel the ‘facebook Status Update Feature’
ANS.
| | Not Important |
| | Important |
| | Very Important |
Rationale: If I am on the top of a hill and watching sunrise at ‘Kanchenjunga Mountain’, I will defiantly look forward to take a snap of it and update through a mobile device.
If I am socializing with a celebrity in a party I would be upload a video with it.
Q4. Do you feel uploading photos and videos with the Status updating causes confusion?
ANS.
| | Yes |
| | No |
| | Not sure but I would like to state what I feel |
Rationale: I would be happy if I can see a write up stating ‘attach video with the message’ or add a photo , may be iconic representation of video and photo would be good for me.
I would also recommend if a help balloon can be produced instead of a write up, so that people can avoid reading and comprehend through the visual representation.
| |
Conclusion Many popular social networking services, such as Facebook and Twitter, enable users to write a brief status message, which is then visible to their connections on the network. For example, Facebook‟s status message can be up to 423 characters long; the prompt “What‟s on your mind?” encourages the user to fill in the status box. I have conducted a survey to explore the ways in which people use status messages to ask questions of their social networks. The findings should be interpreted in light of possible biases introduced by the demographic of the survey population. |
Persona
User: Anatara the Student, Govt. College of Art, Applied Art
Background
: Antara is an art student specializing in applied art. She uses a computer, but she's an artist by trade and not so computer-savvy. A computer is just another tool for getting her artefact tasks done.
Key goals: Being a designer it is extremely important for her to build a network of her own with the people from different country, different perspective. Every time she wants to update with a post, she feels she should add a thumbnail of her work associating with the text, or to upload a video of her workshop days. But she wants the people to understand the essence of her update without any confusion.
A usage scenario: At the start of everyday she would update her status with an illustration sharing with her friends, networks through the face book status update, and then she would go to the college and meet other friend. There will be interesting campus work which she sometime records through her mobile phone. That’s one of her favourite things because she felt every work has its own distinction from the process perspective and if that can be shared and further developed. On a good day she tried to upload the video she recorded through the face book. First she updates the text then added the video. Surprisingly her friends could not relate the message with video and got confused.
She realizes the pitfall immediately and wished if there is something which makes the system simplified to a further.
About the persona: The persona describes the user's goals and some of the interaction. It's not too specific in describing the actual UI because that will be created later. The goal is to understand important tasks in the UI and the user's motivations. The intention here is to understand what a specific, representative, user wants to do and what doing the task would be like.
The Design
(A note on psychological manifestations and the psychology behind Facebook and its use.
Through a psychographic study it is observed greater use of Facebook was associated with feeling closer to and more satisfied with friends . Shy students are heavier users of Facebook reported the same levels of loneliness as their shy peers who didn't use the service so much. So adding mood may help them to manifest something which they might struggle with purely face-to-face relationships. They think that if their data had been collected over time, it would likely have shown that greater Facebook use led to reduced loneliness. Mental and emotional issues associated to and resulting from user habits they are The Curiosity Factor/ The Boredom Variable/ The Ache to Belong/ The Loneliness Phenomenon. Therefore adding mood to the status update in my design has arrived.)
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UX Design in a nutshell
Today, project roles are loosely defined because many project teams are small in scale. That’s the reason I guess a UX designer (comprises of Information Architect, Marketing & client servicing person, Visulaizer, Interface designer, Usabilty Analyst, SEO&SMO Consultant) can play a significant roll. What makes the role of the UX Designer even more challenging is that there exists a sort of “brand preemption” online—users begins to with a number of expectations for products and services they use online. This means that not only does a UX Designer have to ensure a consistent and quality experience; they have to appeal to their users sensibilities. All in all, there are plenty of responsibilities to go around when it comes to UX direction on a project.
Now I am putting my thoughts down with some core elements of User Experience Designing, whatever small idea I have on the subject I am trying to define them so in case anybody is looking forward to grasping the concept and by chance landed to my blog therefore find it simple and stupid.
Analyse the Opportunity (Business & users)
Identifying the stakeholders / Create the UX visions / Segment the market /
Here the job is to
Research
- Heuristic research on behavioural and attitudinal
- Ethnography field study – Psychographics & Demographic through Qualitative and quantitative methods (Eytracting ,focus group, phone message board mining , participatory design, survey etc)
- Usability lab Studies
- User survey
Build the context to use
- Build environment Profile, identify Red Route
- Scenario mapping, Use case, content map, content inventories,
Create User Experience
- Information Architecture
- Grouping and Labelling
- Storyboard work flow
- Card Sorting
- Affinity Diagram
- Error placement
- User assistance
- Grouping and Card Sorting
- Page information hierarchy
- Form Deigning and Flow
- Functional Inventory
- Use of UI Library components
- Wire framing
- Brand Salience
- User Goal
- Story board
- Persona
- Concept Map
- Lay out
- Evolution and testing
- Key performance Indicating
- Defining Style Guide
Therefore according to me the essential skill set of UX Designer could be the followings
- Deep Understanding of Human Psychology & Research Methods
- Competence in the Basics of Graphic Design and Visualization
- Awareness of and Interest in Technology
- Verbal & Visual Communication Skills
- Ability to Quickly Learn a Subject Matter Area
- Creativity, Passion & Vision
- Mediation, Facilitation, & Translation Skills
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Homage to Benoy Sarkar, one of the leading graphic designer of country
Yesterday renowned Graphic Designer , Shri Binoy Sarkar passed away. But he left with his unlimited creations, for this world which would inspire the upcoming and promising graphic designers for many years.
Sri Sarkar is an alumni of Yale university, USA and was associated with the National Institute of Design for many years. Later on he joined the Handicrafts and Handloom Export Corporation of India and contributed significantly to a large number of projects and exhibitions all over the world. Shri Sarkar has also to his credit designing of such striking logos as of the Indian Airlines, ECIL, Airports Authority of India, Trade Fair Authority of India (Now the ITPO),Delhi Transport Corporation (DTC) to name a few.
His has left her wife Mira Sarakar, who is also a renowned artist and working at American Embassy as a teacher. Binoy Sarkar is no more, but his Legacy will continue to shape the design Industry. As he was my maternal uncle , I inheritate some of his skills and flare for art and started my career as a graphic designer.
Graphic Designers are always forgotten hero as seen for many years, but your work and contribution will not be forgotten Mejomama. May this post will help the audience and fraternity to see your work and embraced them.
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Look who's tweeting: yes, it is Grandmaster Surya Shekar Ganguly
Yesterday Calcutta has witnessed another eventful day. The son of its soil, the chess prodigy Grandmaster Surya Shekar Ganguly arranged a grand wedding reception at City Centre Hall.Many eminent personalities, media people gathered at the city centre hall to wish him happily ever after with Sudeshna, who is pursuing a PhD in nanoscience.
Among the invitees were Railways minister Mamata Banerjee , Kolkata Commissioner of Police Gautam Mohan Chakraborty, World Chess Champion Viswanathan Anand , Grandmaster Dibyendyu Barual, Deep Sengupta, Sports personality PK Bannerjee and many others.
Surya Shekhar can also be found at Twitter, (http://twitter.com/GMSuryaganguly) the account has been created recently while he was tying the knot with Sudeshna.
I have the opportunity to watch the event closely, being his relative and I took some of the snaps, which i hope would be liked by everyone.
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Common Website Usability Checklist
Common Website Usability Checklist
Navigation
- Ensure a clear indication of the current location in website using bread crumb, heading.
- All major parts of the site should be accessible from the Home page
- Ensure a site map is always available if possible create an xml site map.
- Make sure the site structure is simple, with no unnecessary levels
- If necessary, an easy-to-use Search function should be implemented in the website.
Layout
- The layout should be clear
- Make sure there is sufficient ‘white space’
- All images have ALT text assigned
- Unnecessary animation has to be avoided
Consistency
- Only one word or term should be used to describe any item
- Links should match titles of the pages to which they refer
- Standard colours are used for links and visited links
- Ensure General for web usage
Functionality
- All functionality is clearly labelled
- All necessary functionality is available without leaving the site
User Control
- There should be a clear exit point on every page
- Page size is less than 50Kb/page
- All graphic links are also available as text links
- The site supports the user’s workflow
- All appropriate browsers are supported
- Online help should available
- Users are informed if a plug-in or browser version is required
Error prevention
- Errors do not occur unnecessarily
- Error messages should be written in plain language
- Error messages should describe what action is necessary
- Error messages should always provide a clear exit point
- Error messages should provide contact details for further assistance
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Emailer Checklist
There was time when we are often asked to create a mailer without any prior notice. At that time we felt we all are just hapless victims of a system as we didn’t have any clue how to get the job done. So I did put my research and a found good document which enclosed here. I wish I have the link with me.
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Once upon a time there was a creature, which has a beautiful golden skin with black stripe, considered the mightiest animal on the soil of earth
Once upon a time there was a creature, which has a beautiful golden skin with black stripe, it was considered the mightiest animal on the soil of earth and it called Tiger.
The days are not very far from us when story teller will start like that
A shocking brief:-
- Just 3,000 to 3,500 wild tigers, including about 1,000 breeding females are still alive
- Today, according to data from the black market database Havocscope, tiger skins sold for up to as much as $35,000.
- 39 Tiger were killed in India last year, 32 in 2009, India shines !!!
We all should visit the following link and express our voices rather raise our voices.
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Things one should do while working on website (Checklist of 'website must haves')
Back in 2000 when I started designing websites, we don’t have many things to do apart from creating a nice template and to htmlized it simply. But things have changed, now we have many things to watch out, accessibility, usability, creating content which allures, implementing Meta tags, ranking, cms, xhtmlization apps so much h of the jargons, the list will go on.
But being a novice who doesn’t have much to do with technicalities what are the important parts we should check immediately after launching a Website. They can be divided by two parts, first to check accessibility factor s inside the site, which largely entail the followings
Meta Tags
What is Meta tag and why do we need it. One can get thousands of literature on it in the web but in a nutshell we need to do the following
We need to provide the http-equiv, language, description and keywords Meta tags in the element on your page.
http-equiv meta tag
It is by far the most important Meta tags among the others. Used in conjunction with the DOCTYPE (XHTML 1.1), it helps the browser display your page correctly.
How to do it?
The language meta tag
It is a standard practise to include on every page although it is important for non English websites
Description and keywords Meta tags are important for accessibility than to meet standards because they are commonly used by screen readers. A lot of Search Engines rely on the description text for keywords on how and where to index (cache) your page.
If you are utilizing the description meta, each page in your site should have its own unique description text.
Keywords
Other meta tags
Tag for Robots and Crawlers
There are variations
1. will instruct the robot to include the current page in its index (cache) and follow all links to include them as well.
2. will instruct the robot to not include the current page in its index (cache) but follow all links.
3. instructs the robot to include the current page in its cache, but do not follow any links.
4. instructs the robot to not include current page or any of the linked pages in its cache
Things You Should Do
You need to create Web files that improves website accessibility
- They are robots.txt, favicon.ico, sitemap.xml, dublin.rdf and opensearch.xml.
- Create a Sitemap.xml File and a Robots.txt File
- Setting up web Analytics
- Google Webmaster Tools set up
- Set Up Google Alerts
- Your Website’s Uptime
- Site’s Speed checking
I will discuss in details on the above mentioned item in a other post.
Sources :
http://sixrevisions.com/website-management/things-you-should-do-immediately-after-launching-a-website/
http://sixrevisions.com/web-standards/5-web-files-that-will-improve-your-website/
http://www.smashingmagazine.com/2009/06/18/10-ways-to-make-your-site-accessible-using-web-standards/
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Website Strategy
Website Strategy (http://slidesha.re/ejlemN)This presentation was created for the clients whom I dealt with. I tried to help them in a way so that they can see the potential hidden under the soft skin of websites as it is no longer just a public face online. There could be thousands of such topics available at the net, but being a player of this field I indulge myself to publish it. I gathered all those pieces of helpful information I came across over a period of time, throughout my journey of eleven years and created it. Hopefully it would be liked by the audiences I am associated with.
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Bengali Movie Gandu selected for the South Asian International Film Festival
Recently I have been told about a Bengali Movie called Gandu (pretty awkward name though) by one of my friend who himself is in the film fraternity. He has sent me a youtube link of the movie trailer on the other day. You won’t be able to see this in You Tube as it has been removed from there due to terms of use violation.
The trailer contains scenes of violence, coarse language and nudity and therefore has been censored. I am not sure what exactly constitute obscenity but anyway that is debatable an I don’t want to be a part of any debate right now.
I have embedded the movie clip in my blog as I believe audience must have the rights to decide by their own. The trailer below shows a clip of the flick
The Cinematography is good compared to other Bengali Movies so as the composition, treatment and other artistic attributes. Most part of the movie is in black and white print which creates special emotions towards the movie. However the story line is seems to be not much impressive.
However I have heard and read that the movie basically combines bengali rap music, porn scenes, petty crime, masturbation, and sex. It has already been selected for the South Asian International Film Festival in New York..
The Movie is directed by Quashik Mukherjee, who prefers to be known as Q .
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Bengal wins Sontosh trophy for thirtieth times, beating Punjab two goals two one.
Bengal wins Sontosh trophy for thirtieth times, beating Punjab two goals two one. I have seen them playing brilliant piece of football today in the final. This is the time we should talk about our football rather than cricket which is never quite a popular game in the world. Bengal always produces quality football in the past and we observed how they have raised Indian football once. During the time of Chuni Goswami, PK Banerjee they had lifted Asian games gold beating strong teams like Japan, South Korea. India beat Asian giants South Korea 2-1 in Asian Games finals in 1964, they finished 4th in 1956 Olympics Games, India started off 1970 with a Bronze medal in 1970 Asian Games beating Japan 1-0 in third place play-off, Then in 1984 India made an impressive 0-0 draw against strong Iranian side.
But then it was all cricket, one of the slow games of world, and football began to be neglected. Today a footballer in local clubs, if he is not among the stars, gets only 1lak in a year and not even a healthy two times meal compared to the billions rupees spend against a cricket player. Football is a far more superior game than cricket, it is exiting, it requires more physical strength and athletic skills and therefore more money is required.
Today I have seen a good bit of passing game, speed among the footballers; it should be eye opener to all of us. We should come forward and do something for the football, like Forlan (who helped Uruguay to reach semi final in the world cup) I also believe our footballers have the talents, skills but they lack stamina, support and a proper infrastructure. Let’s stand beside them, help them to make us proud once again.
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The Clear Stream of Reason
Democracy in India is dead. Our forefathers had dreamt of a nation ‘where the mind is without fear and the head is held high’ but sixty-three years from that momentous midnight hour, did we indeed redeem our pledge substantially? We should allow the question to echo in our minds until it resounds in the very ‘depths of truth’; until it is apparent that our ‘tryst with destiny’ is turning out to be a misadventure. It’s a desert where even the seeds of democracy cannot be sown and yet, brigands in the guise of friends try to conjure visions of it bearing fruit.
Polling seasons come and go and we find ourselves perpetually trapped between the horns of a dilemma. We are unsure of whether we should exercise our voting rights or not. The candidates are mostly Cipolla’s bandits, unsuitable, not only to run for public offices but even for jobs that solicit a trivial sense of integrity; yet there is always a pressure from political agencies to go and cast our votes. Democracy cannot survive in a situation where there is such a pervasive lack of awareness. All logic leads us to believe that the system will inevitably fail in a situation where equal value is assigned to votes cast by individuals with unequal awareness levels, more so when unaware people significantly outnumber aware individuals. Democracy is bound to fail in a situation where a fundamental facet of the process, free and fair polling, has to be enforced with intimidation by the state. Are we even ready for democracy?
To say that average awareness levels in our nation are appalling would be a euphemism. This is no exaggeration considering the fact that in some tribal areas, adults pierce the bellies of three to five year old children with hot iron rods believing that this would rid them of worm infestation and honor killings and witch hunts are a common occurrence. It’s not just the remote or impoverished regions, even literate folk in urban areas have alarmingly low levels of awareness. The predominance of yellow journalism is a case in point.
Would it be unfair to anyone or against the principles of equality and freedom to give unequal value to individual votes as long as the identity of the individual is not revealed or the values assigned to individual votes are not made public and the process unbiased and automated?
Analysis will reveal that it would be beneficial for a nation like ours as it will ensure better governance which in turn will ensure equality, freedom and ultimately pave the path for true democracy where all individuals reside above an acceptable threshold of consciousness and everyone can have equal voting rights without being detrimental to the tenets of the democratic system. The clear stream of reason will then not loose ‘its way into the dreary desert sand of dead habit’.
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The Letter "Z" Will Be Removed from the English Alphabet!!!!!
In today’s fast paced world people are desperate to grab attention of the audience by hook or by crook. Believe it or not they can go to any extent to popularize themselves by producing misleading information, false promises, and manipulative photos and with so many other things through various channels. They write blogs , post articles, send mails (mail bombing) and do every other thing that come across their way.
Today I had such an experience when I received a mail saying ‘Z’ will be removed from the English Alphabet. Yes I am sure many of you have already seen this before but I wonder how many of us have really taken a step forward to stop such disruptive spam. I am writing this post, carrying a great hope in my heart that this post would inspire many bloggers to write against it and publish them through various social channels. It is required, trust me, its time to set the ball rolling.
Now the source is ‘ http://www.dailywritingtips.com/the-letter-z-will-be-removed-from-the-english-alphabet/’
(The funniest part: English Language Central Commission (ELCC) does not even exist)
The fact is it was started as April Fools day prank and circulated to the millions to make the above blog popular. And honestly it drove large volumes of traffic to the blog. Read on.
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শুভ নববর্ষ (shubho Noboborsho, happy bengali new year)
সকাল বেলায় ডাকছে বসে হলুদ রঙের পাখি
উচ্চৈস্বরে সুপ্রভাত বলছে ডাকি ডাকি
তোপসে ভাজ , ভেটকি ভাজ , কাঁচা লঙ্কা চিরে ,
সঙ্গে কিন্তু থাকা চাই হলুদ লংকা জিরে |
শেষ পাতে তে রাখতে পার রস্সগোল্লা পায়েশ ,
নববর্ষের কলাপাতায় ভুরিভোজ আর আয়েশ ||
আয়েশ করে দুপুর বেলায় বাংলা কাগজ খুলে
ভেবে দেখো কবে গিয়েছ বাংলা পরা ভুলে
fm খুলে শোনোই না, মিষ্টি বাংলা গান
একটা দিনে স্বদেশ না হয় ভরিয়ে তুলুক প্রাণ ||
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ক্ষনার পাঁচালি Khanar Panchali
Well it just like I am getting momentum inside me. I have posted some rhymes in my earlier post now I have a feeling like I would post one again. This one was written for the campaign that was planned to air sometime near June 2009 by the organizers of India Health Show. Our office had a part to play in it since we had commissioned for the online and offline campaign which once again expected to escalate the event as an immerging brand.
We have decided ‘Khana’ would be the brand persona instead of Dhanvantari the medical man because of its Bengali origin. Dhanvantari the father of ayurveda was replaced with Khana the famous astrologer and daughter in law of Varahamihir another gem in Vikramaditya's court in Ujjain not only because it is hard that they hailed from south Bengal but also rural people trust on word of mouth instead of logic.
Anyway I have created a panchali which is much popular in the common domicile of rural Bengal and named it Khanar Panchali.
Spellings are requested to be ignored as I found it hard to convert .
শোনো শোনো গ্রামবাসী , শোনো দিয়া মন
শাস্ত্রমতে স্বাস্থ্যকথা করিবে বর্ণন
কে করিবে বলি শোনো, নাম তার ক্ষনা
জগত জুড়ে বচন তার জানে পাঁচজনা |
স্বাস্থ্য চিনতা, স্বাস্থ্য - শিক্ষা বিচিত্র এক পাট,
এ বিষয়ে ক্ষনা দিদির বিস্তর ঠাট - বাট|
ঘরের পাশে ইতস্তত জমে যদি জল ,
জেনে রেখো মশার জালায় হবেই চঞ্চল |
তুচ্ছ করি হের নাহি , মশার হুলখানি,
Maleria র সূত্রপাত এখানেই জানি |
মালেরিয়ায় কষ্ট বড় রয়েছে প্রবল ক্লেশ,
সঙ্গে আছে ওষুধ-বিশুধ চিনতার নাহি শেষ |
ক্ষনার বচন অকাট্য ,শোনো মহাশয়
স্বাস্থ্য-ই সম্পদ কোরো নাহি ক্ষয় ||
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ছড়ারা সব
My friends are my big source of inspiration. One of them has inspired me to post this blog , Actually it was him who kept browsing the scraps which I often left for my friends in different social networking sites and he found some scraps in form of Bengali rhyme scattered elsewhere. He suggested me to put them together and post them in my blog without isolating them. So here they goes …
Monideepake
বৃষ্টি শেষে চাঁদের দেশে,হলুদ রঙের গান
রোদ্দুরের হাসিখানি জুড়িয়ে দেয় প্রাণ |
কান্ভাসেরা সংসারী সব বুক দুরু দুরু ,
সিঁদুর পরে বনলতার যাত্রা হলো শুরু |
Shormike
কু ঝিক ঝিক ট্রেন চলেছে , কোথায় কোন দেশে
কেউ জানেনা সেই কথাটা কি আছে যে শেষে
সেই কথাটা থাকুক তোলা, কোথায় গেলি বল ?
তার চেয়ে বরং সবাই মিলে হারিয়ে যাই চল |
'হারিয়ে যাওয়ায় নেই মানা ' বলেছিলেন রবি
আমরা সব উলুখগরা তিনি হলেন গে কবি |
দেখ দেকি তাই কোথাও আমার হয়না বিশেষ যাওয়া,
ঘড়ের ভেতর নেট হাতরে অচেনা কে পাওয়া |
সেসব ছাড়, পারছিনা আর চাপতে কৌতুহল
ট্রেন এ চেপে সবাই তোরা কোথায় গেলি বল ?
Shonkhoke
লামি বাবার সৃষ্টি রসের মোটেই বিরাম নেই
সব বাবারা দিনে দুবার প্রনাম ঠোকে তাই
আমি বাবাটা বেচারা , কেমন যে এক ধারা ,
তাইত আমার গিন্নি আমায় বলে সৃষ্টি ছাড়া
হটাত যে কেমন করে দেখলে এহেন কর্ম
চোখ টি তুলে সুধায়ে দিলেন পিতা হবার ধর্ম |
বললে আরো আমি নাকি নিতান্তই মূর
শুনে আমি তথৈবচ , কিংকর্তব্য বিমূর |
নাক মুলেছি , কান মুলেছি এসেছি তোর কাছে ,
বলতো দেখি পিত্রিধর্মের tips কি কি আছে ?
Arunke
কোথায় গেলে পাব তোমায় বন্ধু আমার কাছে ?
ঠিকানা কিন্তু চাইনি আমি ঠিকানা আমার আছে |
সাত স্তাতটা সাগর পেরিয়ে ছুটতে পারে মন
বুকে যে চেয়ে থাকে , সে এক অন্যজন |
কোন সে রাতে বসেছিলাম মদ নিয়ে সাথে
সেই স্মৃতিরা ভেসে বেড়ায় বৃষ্টি ভেজা রাতে |
রাত ফুরোলেই উড়ে যাবে মাতাল আমার মনটা
মদের ঘোর না স্মৃতির জোর বলতো সত্যি কোনটা ?
Chondobani clubke
কবি নই ছবি সাজাই, বেদম হয় কষ্ট ,
লোকে রটায় IT তে সময় করি নষ্ট |
সৃস্টিসুখের উল্লাস দিয়েছি জলাঞ্জলি ,
'সংসারে সবচেয়ে বড় টাকার ওই থলি '|
যাই হোক কিনা, এ ক্লাবের বাণী বেশ মধুর ,
গন্নি- মান্নি বাক্তিদের গুরুগম্ভীর সুর |
মাঝেমধ্যে মনে হয় ছন্দের এই রেশ ,
ধরতে পারলে মন্দ কি , ভালই হয় বেশ |
কি আর বলি , এই জীবনে বাড়ছে সুধুই স্ট্রেস ,
'বাজে কথায় কান দেবেন না টাকাই হলো শেষ '|
কাজ ফুরোলে রাত্তির হলে মনটা হয় ভারী ,
শেষ মেষ তাই ঠিক করলাম দু এক কলি ছাড়ি,
লিখে ফেললাম ক এক লাইন আনাড়ি খাপছাড়া ,
ক্ষমা করবেন বেয়াদপি এই নিজগুনে আপনারা ||
Jonoikake
চোখের কোলে দু এক পশলা ঢালতে পারি রঙ,
বোলো না দেখো , মুখ বেঁকিয়ে এ আবার কি ঢং|
হাসি দেখে বলি যদি মোনালিসা smile
আওআজ তুমি মারবেই ঠিক , পুরনো তোমার style
দিনকাল যা পড়েছে, প্রেমিক হওয়া ই দায়
মন খুলে বুকের কথা obsolete প্রায় |
time নেই দাদা এবার ঝেড়ে কেশে ছাড়,
আকাশ , বাতাস , চাঁদ , পাহাড় হাজাস না আর |
দেশে এখন হট বলতে ওই digital flirt ,
চাপ আছে , শিখতে হবে social এই আর্ট |
তাই বলছি যদি থাকো কোনো backdated partner ,
তস্সর চলে এস , তোমাদের কেই দরকার ,
এই ব্লগ টায় সবাই মিলে আওআজ তুলে যাই ,
digital flirt এর যুগে সাচ্ছা প্রেমিক চাই ||
Jonoikake
আয় বৃষ্টি ঝেপে এবার নামার সময় হলো
আকাশের চোখের কোলে বড্ড যেন কালো |
আয় বৃষ্টি ঝেপে এবার সপাটে মার আঁচর ,
জলের ছাঁটে ছিটিয়ে দে ,মেঘের কালো চাদর |
আয় বৃষ্টি ঝেপে এখন ভিসন বেশি গুমোট
আমার দেশে কাঁপছে বসে মন খারাপের ঠোঁট
আয় বৃষ্টি আসবি বলে বসে আছে রামধনু
ভীকুক হৃদয় আমার পেতেছে তার জানু |
দু এক পশলা রঙ ঢেলে দে আমার ঘরময়
বুকের ভেতর হৃদয় এ হোক নতুন সূর্যদয়||
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Untitled
Story time guest ! Its my story very brief, shabby much unwanted, but I really think you could bear five of your precious minutes to take the trouble to read this. Would you stay by my side?
Everyday countless people come to me, people thirsty, exhausted, aimless, no-mad, so many people, I could not afford to ignore them, they use me insolently, I pour water incessantly. Water, water of soil give them life, and refresh them to live further. My heart pounds, I am so grateful to you all, you made me proud, help me to believe I am useful.
Everyday I listen to your stories, full of events; some are about hope, desires, joy and some of pain, loss, inheritance. I wish I could colour them , I wish I could colour your trouble, I wish one day at list one day you use me and I can pour the colour of your dream to the life.
Yesterday it was holi , you came to me with the joy painted in your hands. I witnessed the colour of your dream flowing with my water, I felt complete, and fulfilled.
How can I forget these moments that takes my breath away? Here I preserved them in this blog , may be you will come after twenty five years to find what it looked like, twenty five years will ever last.
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Did Jyoti Basu Die ?
If you read this blog after 32 years, if you read this story of a journey which is set amidst the vast meadow with a few peers around, if your heart is swept away with the tears of its soul, it will say don’t cry for me and it is because they say they can not die, it can not die, it will remain in the hearts of a million people; likewise in the drops her of tears.
She is a red flower, unknown, unnoticed, bloomed in an infamous bush everyday ignored by every soul. In her memoirs, she said, she met a man who appears with a brilliance of white from the deepest darkness of earthly hours.
She saw him coming, holding the sickle of the sun through the red sky; she witnessed so many battles and victories, and yet today he lost the final battle at the age of ninety five.
She watched him every autumn, every winter and every summer, standing between the people, people, the stream of humanity painted the city red. In those splendid moments, she silently observed how eloquently he held a million hearts in awe.
Today if she sees him fall, he will fall along with a thousand drops of tears, he will fall like the droplets in a cascade, she will salute him in his final journey towards the unknown, a red salute and the wind whispers you can not die because men Jyoti Basu can not die.
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Happy New Year 2010
Lives are streams flowing into the same river towards whatever heaven lies in the mist beyond the falls. Find Green, find joy in your life in the coming days.
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Uncrowned Kings of Calcutta
This is a story about those Kings who never had any crown on their heads and nearly forgotten by the people but were very much Kings at their times by their own rights.
Back in 1700 a short, bald man called Nabo Krishono carrying a little tummy in front was adorned with the title of Raja. The first honored Raja in Calcutta. As I have said you see, these Rajas didn’t have a crown or a throne. Neither had they any infantries, Cavalry or a forte nor even they left for jubilations or for a caravan.
Raja Nabakrishna taught Hestings ‘PHARSI’ in his normal attire- a tiny dhoti and a Chadar. He was an eminent educationist by his own rights.
There were other kings who never attired like a King but acquired crown by their merit. Such few names are Raja Ramohon Roy, Prince Dwarkanath Thakur, Raja Rajendralal Mullick, Raja Sukhomoy Mullick ,Raja Subodh Chandra Mullick and Raja Rajendralal Mitra.
Ramohon Roy was known for his social reformations such as abolition of ‘Satidah’ etc. Dwarkanath as a first Indian industrialist apart from the fact he was the grandfather of Rabinndranath Tagore, Subodh Chandra as a social worker , Rajendralal mullick as a owner of marble palace which is still a very attractive place for the tourists in Calcutta.
Raja Sukhomoy Mullick arranged the construction of ‘Cuttok’ road like Sher Shah which facilitates a very convenient way to travel from Calcutta to Puri.
Raja Subodh Mullick patronizes the national university which becomes Jadavpur Univercity at present. He was supported the freedom fight movement very intensely and adorned with title of Raja from the revolutionist, poets and intellectuals of Calcutta at that time. Rabindranath, Gokhel, CR Das were some of his admirers.
Raja Rajendralal Mitra came of a reputed family of West Bengal. His great grandfather was Raja Pitambar Mitra who himself was a real Raja. He fought for ‘Mughal Samrat Shah Alam’ against the nawab of Oudh (now named Ajodhya) . At the end of the war he found a trunk full of Ancient Relious Manuscipt which so moved his soul, that he put down arms and went to Brindavan and became a ‘Baishnav’. It is said, that one night Pitambar saw a dream which completely changed his life. That night he saw ESWAR (LORD) BALADEV JEW entering to his premises and was asking about his hospitality. The lord said he was stepping out from jamuna and he had to have a place to live with. Raja waked up and ran into the river and found two logs of Neam tree on the riverbed. It was the same place where ESWAR BALADEVJI stood in. Tears filled his eyes and nothing was visible at that time. He picked up the logs and decided to make idols of his coveted deities.
He came back to his ancestral place at SURA in Beliaghata, Kolkata.
He set up temple there and dedicated all his belongings at the feet of BALADEVJI.
When Rajendralal was born, the family was struggling for money and existence as Pitambar gave everything to the ‘debottor essate’ and left nothing for the family. Poverty never stopped Rajendralal from showing his excellence in study. He was inquisitive and hungry for knowledge. He was studying medical science when he fell ill and illness didn’t spare him to complete his study. He was being called up from England for the higher study but his father prevented him to go there he was just a boy of fourteen. He was then entered in the field of law and studied vehemently. He joined Asiatic Society as a clerk and became the first Indian President of that Society. It was him who studied chemistry, archeology explicitly and put his research paper first time as an Indian in the history of Asiatic Society. He knew many languages like Sanskrit, Urdu, and Pail. Besides Indian language he was adept in foreign language such as German, French,English etc. His contribution in rediscovering konarak Surya Mandir can not be ignored. He was the editor of ‘Bibithartho Songroho (A renounced Bengali periodicals of knowledge of that time)’ and later on he editted another periodicals named ‘Rohosyo Songroho(Collections of Mysteries)’.
Rabindranth was very fond of his writings and written about him in his autobiography ‘Jivansmriti’ .
He had written many books and article on Archeology. He was the conveyor of the Calcutta’s session of National congress. British Government had awarded him Raja for his excellence in study and social works. He passed away as an indologist and left behind his legacy Dr. Panchanan Mitra an eminent figure of Anthropology.
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Yahoo`s rebranding campaign(Anthem) "its you"
Yahoo!'s New "Anthem" Ad - The most amazing home videos are here
'Dynamic logic' an online-ad-research group analyzed 170,000 online ads database and come to a conclusion which strongly emphasized on the aesthetics which to be enhanced among the online advertisements. They have determined that creative factors such as persistent branding, strong calls to action and even human faces make for better ad recall, brand awareness, effectiveness and purchase intent.
Now I believe Creative is what person reacting to and which is why the brand has to come out from the banner ads. The graphics has to be more pictures dominative, more emotional, use human emotions their face, expressions, and stay simple. The ads that really reach out, that really touch a person and at the same time call them to action are the ones which have the most success.
An example is much awaited! Right and what could be better than mention yahoo “its you”(its called anthem) campaign which has covered online, television, print and outdoor in UK, US, India several other country.
So What's the Catch?
Web becomes more personally relevant to each of our consumers, so it’s important that we engage the world in the creation of our. See the video.
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Web 2 'Prem'
Recently I have been repeatedly asked by my friends to write something very funny on social networking, as I often write something very serious and they don’t quite like it. Someone told me his antenna had failed to connect with those posts which were mainly about social networking. Immediately after that he suggests why not write something casual and little out of the digital world. Ok here I am. A fun-poem on ‘social media’ prem. Forgive me for writing it in Bengali as this is the language I can write my best. This is the language, on which I understand the subtle pun of words, anecdotes etc etc.(from the people around me.) I wish I could translate it in English but in the same time I afraid I won’t be able to do any justice to it.
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